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RICHARD BARON DESIGN
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iPad App Creation

I conceived and created this iPad app to showcase the outstanding photography from ROAD & TRACK magazine.

Project included:

• developing business/marketing plan

• building the app in-house

• building structure to manage all app assets

A unique brand extension:
Intro screen. The video is an 'Eye Candy' production created from all of the images in the app.
Scrollable contents screen.
Featured articles screen.
"Road" Section title page.
Featured photo screen example.
Featured photo "info" screen.
"Track" section title page.
Featured photo screen example.
Featured photo screen example.
Special Feaure Title Page.
Special bonus feature video page.
Meet The Photographers.
Photographer bio example page.
e-Commerce.
Direct access to purchase prints.
Magazine ad promoting the app.
Magazine editorial promoting the app.

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