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RICHARD BARON DESIGN
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Rennsport Reunion book

• ART DIRECTION

• DESIGN CONCEPT

• PHOTO CURATION & EDITING

• PACKAGING DESIGN

• PRODUCTION

• PRINTER/PUBLISHING CONSULTATION

• AUTHOR: JEFF ZWART

• CLIENT: PORSCHE (PCNA)

• DEBUT Fall 2018

• 254 PAGES + SLIPCASE + SHIPPING BOX

This book is a celebration of Porsche Rennsport Reunions I-V, and was published and debuted at the sixth Rennsport Reunion in September 2018, at Laguna Seca Raceway in California.

Turbo 3.0 book

• ART DIRECTION

• PHOTO EDITING

• PACKAGING DESIGN

• PRODUCTION

• AUTHOR: RYAN SNODGRASS

• COVER ILLUSTRATION: GUY ALLEN

• CLIENT: PARABOLICA PRESS

• DEBUT: FEBRUARY 2018

• 536 PAGES

• SLIPCASE / SPECIAL EDITION DESIGN

Turbo 3.0—dives deep into the development, production and mystique behind the three years of Porsche's 3.0-liter Turbo produced from 1975 to 1977. The book continues the theme of being carefully researched using the Porsche factory archives, private collections, period documentation and intensive study. In an attempt to cover everything an owner, restorer, historian or enthusiast would want to know about the dawn of Porsche’s turbocharged supercar, the Turbo 3.0 book includes a considerable amount of material never before published. For example: comprehensive discussions of original options, close-up photos of key details, scenes from factory production, coverage of special one-off models and period motorsports. This exhaustive volume not only covers the privateer racing exploits of the 3.0-liter Turbo, but also the development of production-based turbocharged race cars by examining the Carrera RSR Turbo 2.14 and Turbo RSR 934/934.5. Additionally, it includes interviews with factory engineers, development drivers and racing pilots involved with the development of Porsche's original Turbo. This is the definitive book about the immortal 3.0-liter Turbo and it is essential reading for anyone who has ever owned, driven or simply lusted after Porsche's first supercar.

Porsche Panorama

• Creative Director

• Design & Production of monthly magazine

• 180 pages/month

• Extensive redesign and reformatting in 2013

• CLIENT: Porsche Club of America

Hurley Haywood book

• ART DIRECTION

• DESIGN CONCEPT

• PHOTO EDITING

• PACKAGING DESIGN

• PRODUCTION

• PRINTER/PUBLISHING CONSULTATION

• AUTHOR: HURLEY HAYWOOD / SEAN CRIDLAND

• CLIENT: VISIONS OF POWER PRESS

• DEBUT: JANUARY 2018

• 254 PAGES + SLIPCASE + SHIPPING BOX

Riverside Raceway book

A Photographic Tour of the Historic Track, Its Legendary Races, and Unforgettable Drivers.

DESIGN CONCEPT, ART DIRECTION & PRODUCTION

Published 2015.

204 pages

Author: Pete Lyons

Publisher: Spry Publishing

Kussmaul Chronicles book

The story of Roland Kussmaul’s contribution to Porsche’s total crushing domination of sports car racing.

Published Spring 2016

• 432 pages

Author: CRAIG WATKINS

Publisher: SMART RACING PRODUCTS

Road & Track

As the head of design for ROAD & TRACK magazine for many years I built a reputation for upholding high standards for quality and maintaining brand integrity across multiple platforms. From concept to execution, I helped to build teams to create unique and original stories. Thru my designs, we created a style of visual story-telling that resonated with our enthusiast audience.

Porsche 917.015/035

Author/Photographer: JEFF ZWART

Client: PORSCHE (PCNA)

Branding

Photography

In addition to art directing and coordinating photo shoots, I have photographed many stories as well. I am always on the lookout for unique and unusual perspectives…

iPad App Creation

I conceived and created this iPad app to showcase the outstanding photography from ROAD & TRACK magazine.

Project included:

• developing business/marketing plan

• building the app in-house

• building structure to manage all app assets

Cycle World

• Art Direction

• Editorial design for Cycle World and CW Travel & Adventure magazine

ROSSO FERRARI

Art Direction for magazine produced for Ferrari of North America

Rennsport Reunion book

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Turbo 3.0 book

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Porsche Panorama

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Hurley Haywood book

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Riverside Raceway book

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Kussmaul Chronicles book

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Road & Track

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Lauren at the Louvre.

Porsche 917.015/035

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Branding

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Photography

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iPad App Creation

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A unique brand extension:

Cycle World

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ROSSO FERRARI

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Rosso Ferrari magazine

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